October 16, 2013

Richard has been playing guitar since the age of 8, educated at the Guitar Institute in London and specializing in online consultation and World Wide deliveries for 21 years - Each and every one hand finished bespoke to the customers requirement.

Richards reputation for first class playing instruments and dedicated service goes before him - with customers in most Countries around the World.  In the past 3 years alone Richard has accrued over 1000 testimonials from customers all around the World.  Every single customer dealt with personally by Richard.
Richard only sells guitars he truly believes in - each brand being an Industry benchmark in their price or genre - a view built on 21 years research.
Richard is available most hours for consultation which is provided in a personal but comprehensive and professional manner via the live chat facility.

Specialist guitar advice for 21 years

I (Richard) have been providing specialist advice for 21 years. My previous business Regent Guitars ran from 1995 to 2008, starting with just 6 guitars and closed selling 8-10 guitars a day with a turnover well in excess of £1,500,000.

So why did it close?

In 2008 I closed Regent Guitars and opened Richards Guitars with a desire to get back to ONLY selling guitars I love, that I have a true passion for – which should also mean a volume that I could handle personally from beginning to end – like my previous business USED to be!  To this day the only person I have to rely on is my wife Teresa who liases with all my customers during the order process and I am more worried about letting her down than vice versa - behind every good man as they say!

Regent Guitars had left me disillusioned and “too close” to the reality of how most guitars are sold. I didn’t want to be part of the marketing “machines”. It just wasn’t me and I believe anyone who is truly passionate about guitars and in my industry will know exactly what I mean.   It seems 90% of my industry is hype - so I try and focus on the 10% I truly believe in.

My reputation now spans Locally, Nationally and Internationally with customers from Stratford Upon Avon  to Singapore.

I specialize in a select range of guitar brands—Brands which I believe represent something unique in the market be it value, quality, tonal range or shear beauty.

You may not realise you can buy all solid wood hand made acoustic guitars from as little has £500, even a superb quality electric guitar hand made in the UK from £600!  If you chat to me I will tell you how to avoid the mass produced, over hyped brands and focus your attention to stunning beauty!

Guitars sold on personal passion, not marketing hype

Heard of Eastman, Furch,  Faith, Gordon Smith or Godin?  If you haven’t then you need to have a chat with me before you spend your hard earnt cash on your next guitar.

I am aware that many people do not buy for “quality only” but for image and prestige. If you want a Fender, Ibanez, Shecter, Gibson, Jackson etc. then you are talking to the wrong man entirely (although I do specialize in used examples which will play better than new and won’t lose value on resale) – you can find these products hung on a hundred guitar shop walls around the UK but for me personally they just don't excite me and conversely represent well marketed, over hyped mediocrity.

Just remember when you are talking to the next salesman that he probably cares not for you, but for his employer. His job is to sell you what is hung on the wall – not to ensure you get the very best guitar available in the market.

Want to know about guitars with heart and soul? I am your man. From a quality starter guitar through to World Class hand made guitars.   With honesty and integrity central to my philosophy in life and business I assure you that you are in safe hands and I will guide you based on your needs and requirements. If I can’t help I will tell you and point you to “a man that can”.

Try guitars in a welcoming environment..

I try and make your stay at Richards as enjoyable as possible, which may include boring you to death about the guitars available, their history/pedigree etc. or it may just be you want to spend some time on your own trying out the guitars available. Either way you should find the shop welcoming and totally un-intimidating.

Read: Richards History - From Birth To Now!

Bi-Level Bridge Save!

OK - The Bi-Level bridge is designed to help ensure the correction amount of downward pressure is exerted on the saddle even when it has to be shaven down during the set up process (you know - the one most shops don't do anyway but just pretend they do for a moment!)


Now the principal is sound in theory but it depends on how low you have to get the saddle in the first place.


If you look at the following picture you will see that after the setup process the saddle is pretty much as low as we can take it and as a result the string is moving downward towards the lower level (which is where the extra pressure kicks in) BUT the wood from the higher level is spoiling the "mechanics" making the system redundant IE reducing the downward pressure.


(Wow thats a big pic....)

If you look at that top E string it is not in a straight line and is running over the top of the wooden bridge plate.


Depending on how bad this problem is at this point we either made a decision to reject the guitar (lots of time wasted of course getting it to this point to then have to reject it - but that all comes with the territory!) or we can actually reduce the height of the bridge plate itself.


In this case - we took the latter option.  Now check out the final work here...


Now you can see the bridge itself is actually looking a lot cleaner on the angle - less roughly cut in fact that before due to all the sanding etc!  But the most important aspect is that there is a straight line between the top of the saddle and the string peg. 

This guitar now has better tuning stability and improved tone as a result.


The process of setting up this guitar, then refinishing the bridge and completing the job took over 2 hours.  The guitar itself retails at £350.

As far as I am aware this level of detail is unheard of in the trade.  The reason why I have posted this specific pic was because we rejected the first guitar - this is actually the second one and the distributor wanted me to explain what was wrong with the first one so I have killed two birds with one stone!


Apparently we are the only shop who ever returns any guitars...  Well as a result of the work we do this brand is always seen in the very best light and the customers receive the ultimate in playability. 

Everyone wins.