Article: Additional Phone Line To Further Develop Customer Service

Feb 5, 2013Customer Service

Additional Phone Line To Further Develop Customer Service

(01789) 53 22 21

That's the new number to call if you have an urgent issue or want to track me down!

This new number is a digital line using voip technology. Now don't ask me the technical stuff but I can tell you what the benefits are!

* Every incoming call is logged on my PC so I know who has rung me when and whether they got the call answered

* If you leave a message I can click on a link and listen to your message from any PC - anywhere in the World if needs be!

* If I am busy in store and cannot get to the call, you can leave a message - as you can if I am engaged talking to another customer on the phone and of course out of hours your message will be sent directly to me - so I can STILL deal with your enquiry from home, even though I have not returned to the showroom.

Why didn't I have a message system before?

Over 18 years I have come to realise that its great having an answerphone but if you arrive to work in the morning to 6 messages of various lengths - and you have to listen to each one in turn to get to the next - you NEVER get through them!! This causes huge frustration with the customer hence me having this "you either talk to me in person (live help, email, phone, in showroom) or you don't at all!

So, this new digital line should prove a great help!

You can of course continue to call me on 01789 26 33 33 and I am just as likely to answer it as I am the other line - its just that the other line gives you more options to leave a message and be "traceable" if you decide you want to be contacted back.

Hope that helps!

Written by Richard Cholerton

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With the industry dominated by marketing, hype, and "blinkered" brand loyalty - retailers focus on what they get asked for - with little effort in raising awareness of guitars that are better than the one you asked about. This leads to a lot of poor buying decisions!

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Excellent guitar for the price 😀

This is my first Furch guitar and I’m delighted with my purchase. This is one in their low/mid price range but sounds as good (or better) than my Taylor 614ce and quite definitely plays better straight out of the box. In the past few years having also purchased Eastman instruments I have come to the conclusion that US manufacturers just don’t offer anything to justify their pricing.

Nice addition to the collection- plays very easily with a good feel to it

Great case, well made good VFM

A good set up, guitar plays well

Excellent service

I've waited a while to write this review. It's too easy after a new guitar purchase to get over excited and try to justify spending a sizeable chunk of money on an acoustic that doesn't have Taylor or Martin on the headstock.

My advice to those that have a sizeable chunk of money to spend - don't buy a guitar with Taylor or Martin on the headstock. Buy a Dowina. Full disclosure - I own a Taylor.

The build quality at this price point is what you should expect. No excess glue permeating the bracing etc, neck smooth as butter, first class tone woods and absolutely on point when it comes to the detail.

Dowina has this in spades and then some. Blows the water out of Martin and Taylor at this price point, it's no contest. This guitar is so responsive, you can make it whisper, you can make it shout out loud - in every scenario it is perfectly voiced. If I had to choose one word to describe it, it would be....

Incredible.

As an aside to the guitar review, let's talk about Richard's Guitars and the buying experience.

These guys are special. In the current climate of buy fast and buy cheap they are beacons of what customer service and quality products should be. They are wonderful individuals, the absolute best. I can't find enough superlatives to describe these folks, but what I will tell you is that they know their guitars, they recognise quality, understand how personal a guitar choice is and will always do what is best for you not them.

Why bother have a phone number

Rang numerous times, no one answers, tried to purchase Furch Red Deluxe twice and not in stock but on the wedsiteand still waiting for notification of availability,

Do you think it would be possible for me to discuss the issues you have had?

I really do feel an explanation would put your mind at ease and help us help you.

I will try and convey my sincerity as follows:

I introduced the brand to the UK market over 20 years ago
I am the UKs largest dealer and have been for 20 years
I know the products like the back of my hand - every single one set up to perfection to your requirements
I personally spend hours and hours revising, calculating, forecasting stock to try and ensure the very best balance of models in stock at all times, ensuring all my favorite models are either in stock or about to arrive shortly.
I currently have 67 models in stock in the building
I have 30 guitars allocated in stock at Furch
I work tirelessly to provide the very best personalised service - as a dedicated specialist.
I employ just 2 other people in sales to answer calls - it is a workshop environment and we are incredibly personal in our service.

Sadly - this means that sometimes - especially if someone is off sick - we may be stretched to reply to every phone call in real time but we always have an answer phone and we always return calls.

Life is a balance - we try our best - its not always going to be a perfect scenario but its how our customers treat us - and how we treat them in response - that ultimately ends up with the majority being overwelmingly happy.

I never take any sale for granted and I also ensure my success helps incredibly positive projects - which may or may not be of interest - so I wont bore you with that side!

I would love to help you further

Richard

A well made ,great sounding and high quality guitar

Sometimes buying a guitar online can be a disappointment ( I've been there on a few occasions) but not this time. The guitar is everything I expected and more . Even better , my guitar teacher was most impressed. A great sounding guitar. It came with a set of 12's but I changed them to 10's as they suit me better. Nice low action . Sustain was better than my Taylor 324e . All said and done a good purchase and was recommend Richards Guitars! Case was great too!
SPA a great sounding pick-up .

One of the best purchases I have ever made. I was helped from start to finish helping me choose the right guitar then setting up and delivering. The guitar made me a beginner sound good. Thanks

Dream Guitar and a Well Deserved 5 Stars.

Just picked up my beautiful new Kremona Sofia ST-C classical guitar from Richards Guitars in Stratford upon Avon.

What a sensational instrument!

Great build quality and materials, and a sublime sound. I can’t believe how these instruments can be sold for such a competitive price. It plays beautifully after being set up by Richard’s team.

A personal thank you to Jon for his advice, guidance and sharing is detailed product knowledge.

A happy customer and a great purchasing experience.

Additional Phone Line To Further Develop Customer Service

(01789) 53 22 21

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