Essential Characteristics Of What Would Make My Best UK Guitar Shop Experience
Below, I detail what I personally would want from a " Best UK Guitar Shop Experience " - Something I personally never experienced in a guitar shop - but would have LOVED it.
Needless to say, my business model follows the exact attributes that I so craved when I first began walking into guitar shops 29 years ago and this philosophy and customer-centric focus has helped us become the largest UK dealer for all the beautiful brands I raise awareness of today. Our brands appreciate our approach as much as our customers do of course :)
Thinking Back - These are the attributes that I would have so wished to have found in a guitar shop near me ....
Someone Serving Me Who Listened To My Needs
It would be amazing if I genuinely believed the person who was serving me only had my interests at heart, and it gave them pleasure to know they were helping me on my guitar buying journey (rather than feeling I am taking up their time and they really have other things to do).
Recommendations Based On Personal & Lived Experiences
I would be fascinated by an inventory that was based around the experiences and recommendations of the guitar shop owner. I would be intrigued to know why the guitars were recommended and learn more about them.
A Business With a Close Working Relationship With The Brands They Sell
I would hope that should something go wrong, due to the experience of the guitar shop with the brand that I bought, they would be best equipped to support me with a warranty or helping deal with the problem.
A Showroom & Team Dedicated Literally To My Personal Needs
It would be incredible if I knew I would be the only person there - as I always feel uncomfortable playing in front of other people and rarely have an opportunity to get the attention of who I need to speak to when they are running a busy guitar shop.
A Guitar Setup To My Personal Specification At No Extra Cost
It would be lovely if I bought a guitar that it would be setup to my needs and requirements.
Imagine if they would even let me have the guitar setup again in 6 months and 12 months afterwards?
Available When I Needed - Via The Website Even Out Of Working Hours
I suppose the icing on the cake would be that they would be available all hours maybe through live chat and maybe the owner was a bit of a fanatic who was always keen to make sure I was being looked after.
So that would be MY PERSONAL dream guitar shop.
What I have summarized IS Richards Guitars - In a nutshell!
Those are the reasons why I created Richards Guitars 29 years ago and that is why we have become Europes leading specialist in all the brands that I recommend.
I truly love helping people - love the fact that we are demonstrating that there is a place for honesty and integrity of advice - over and beyond marketing, hype and what I call illusory truth (that dominates our industry).
If any of this sounds like your ideal guitar shop - We are here and I promise we wont let you down.
Regardless of whether the guitars we sell are suited to you personally (and we would be the first to help you decide they are NOT - if that was the case - The last thing we would ever want is a wasted journey), you simply cannot purchase a "bad" guitar and in fact every guitar I sell is a benchmark in the industry (yes, in my "humble" opinion!).
Every recommendation and every guitar on the wall can be backed up by evidence / facts / reviews that cannot be argued about why the guitar is considered a recommendation against anything else in its genre.
Sounds hard to believe even when writing this but everything you have read is true! :)
More importantly I hope you can have a day out to remember and an experience that will be truly memorable i(hopefully n a positive way!)
Hope to see you soon!
Richard