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Article: Vintage Brand ProShop 59 SD Custom Smashes It Out The Park!

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Vintage Brand ProShop 59 SD Custom Smashes It Out The Park! - Richards Guitars Of Stratford Upon Avon
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Vintage Brand ProShop 59 SD Custom Smashes It Out The Park!

OK I will put my reputation of 27 years right on the line here.
About 15-20 years ago I was a Fender main dealer. Men in suits would tell me what guitars I now had to be enthusiastic about - which models were discontinued, which colours were now discontinued - which colours I now had to push. Soul destroying - for anyone who LOVES guitars - Representing Fender was totally soul destroying..... So obviously as I am now proudly waving my ADHD diagnosis..... that wasnt the point of my story!! 🙂
My point IS..... As part of my Fender journey was my attempt to promote the "Relic" models. OMG..... I literally couldnt believe my eyes - maybe they have improved these days but when I was doing them they looked NOTHING like an old guitar - Customers would literally laugh and point and say "WHAT is that? What have they DONE?!!" Needless to say these weren't my happiest times.
This leads me to my latest project with Vintage Guitars! Vintage Proshop is a concept whereby within reason - I can mess around with ideas, colors, hardware options - all in their UK workshop - using the amazing Vintage guitars as the basis from which to build from. Its a beautiful idea. Its right up my street to say the least and am working with them currently on a number of specials that tick my boxes and hope will tick yours too.
Whilst I love what I call " Post Apocalyptic" concepts (trust me - they will be so cool - and individual), this one is way more in line with traditionalists!
There is NO question - whatsoever - in terms of Vintage vibe - character - authentic "it looks old" ability...... This knocks a Fender out the park - when you consider this is £899 Vs god knows how many thousands you pay for the Fender badge.
I think Electric guitars should be fun - exciting - make you smile when you pick them up and play them. Vintage really do this and I want to thank them for creating a project that proves you CAN afford a UK built custom shop guitar - made literally for you - at a price that is still affordable even in todays climate.

Written by Richard Cholerton

2 comments

I want the heavily distressed black Vintage V120 that was posted on Instagram. Can you tell me if you still have it and the price please?
Thanks

Dave Oates

Sorry but the “relic” boat left behind. I cannot fathom how anyone can inflict damage to a new guitar. If damage occurs for real?, then it’s real (and regrettable) and if it’s not?, it’s bogus!
I cannot view this any other way.
What stumps me more is people pay for it!!! 🤣🤣🤣

Roger Zander-Caulfield

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